Holocaust Memorial Day

http://www.hmd.org.uk/
Sunday is Holocaust Memorial Day. No doubt there will be the usual ill educated deniers doing their best to put on a puzzled frown and ask why it is needed. The ongoing fight is not won but the day is a significant victory. You can light a candle on the Holocaust Memorial Trust's website. I can't help wondering if this is little more than a gimick or a genuinely significant act that will draw people in to think and read further. On the one hand I can see why they ask us to do that but on the other I worry that people can abrogate themselves from genuine reflection by thinking that clicking an animated candle enables them to 'tick that box'. Sorry if it sounds just too cynical.